11 important lessons in business management

Company management is not an easy task. After all, not everyone has the innate talent of a leader or leader. Many of us have to acquire the necessary skills on the go. Of course, we can read useful blogs and books or learn from the experience of mentors and other leaders. However, often we have to learn from our mistakes.

In this article we will consider 11 important lessons that seem painfully familiar to many professional leaders. Of course, they will not be able to warn you against all mistakes, but in some places they will be very useful.

1. Do everything possible and impossible

We do not doubt that you are making every effort to become the best in your business. However, the problem is that your competitors are also trying, and in some cases they get it even better. Therefore, you must do everything possible and impossible to surpass them. And this, in turn, means that you need to reach a new professional level.

It is not enough to simply exert maximum effort and rest on our laurels. Strive to exceed your limits. Even if you have reached a certain goal, you need to set new ones. It is not for nothing that they say that the lack of progress is a regression.

Do you have a lot of work in the office? Give up your personal affairs. Does your company have few sales? Arm yourself with a huge list of email addresses of your customers and start selling your products and services yourself. Perhaps it will seem extreme to you, but sometimes these measures are the key to success.

Become a superhero - take control of the problems

2. Identify the fundamental problem and focus on it.

In everyday hectic, we often get distracted from important tasks. We take on one problem, and then, as we research our industry, we discover other tasks that also need to be solved. And if they seem simpler to us, switch to them. So it can go on indefinitely ... In the end, we are left with nothing.

The only way out of this situation is to show willpower. Try to concentrate on the most important task, no matter how difficult it may seem. At the same time forget about the existence of other tasks. Once you have dealt with this problem, you can safely move on to others.

3. Change your character if necessary to achieve your goals.

The reason why people are often distracted is not the absence of problems to be solved, but the lack of discipline, courage and confidence to concentrate on one task. However, these are just your personality traits that you can and should change, as they may be contrary to your business goals.

Perhaps you have the knowledge necessary to solve a problem, but being timid, you can never get to work on it. You may already be in the process of solving a problem, but without discipline you can never concentrate on it. Perhaps you have a great idea, but without resourcefulness you will not be able to form an effective team.

Do not give up their goals, if they do not suit you. Instead, you need to find out what character traits you lack, and work tirelessly on their development.

Work on yourself and you will succeed

4. Create "simple, clear and memorable" trading appeals.

The effectiveness of the trade appeal will be determined by your ability to tell stories. After all, you read only those articles and books that are of interest to you. Therefore, the presentation of your products and services should also be interesting for the target audience.

Try to make your trading call simple and clear. Avoid complex numbers and tables that may cause confusion among your potential customers. Do you want them to remember your presentation? Then state your thoughts clearly and concisely. As you begin to beat around the bush, you will lose your customers.

And one more tip: do not hold back your ardor. Be active during the presentation of your company - move around the stage, gesticulate, turn up the volume of your voice to show your enthusiasm and infect the audience.

5. When hiring employees for your company, study their character.

Ken Sheno, CEO of American Express, always asks the following question for job seekers: "What are the most difficult tasks you've encountered in your life?" And this is not by chance, because when recruiting, one cannot rely only on the experience and titles of potential employees. Even if they seem to be ideal candidates, judging by the resume, this does not mean that they are suitable for your company.

In every business there are times of ups and downs, especially if you manage a startup. Therefore, there is no point in hiring a first-class student if he is unable to cope with constant stress and uncertainty.

Hiring employees, first of all, pay attention to their character. Take in your company those who are not afraid of difficulties, are able to admit their mistakes and learn, and also show responsibility and diligence.

Choosing a new employee, first of all, try to determine his ability and readiness to deal with difficulties.

6. Build a strong team.

If you’ve ever watched Quentin Tarantino’s films, you’ve probably noticed an interesting pattern. The fact is that in most of his works there is always a strong team. Think of the very same companions from Pulp Fiction, played by John Travolta and Samuel L. Jackson, or a group of soldiers from the film Inglorious Basterds. In these and other films of Tarantino, each member of the group performs its role. Each has its own strengths and skills that they combine to achieve a common goal. They work together and support each other in any situation.

You must form your team in the same way. Find out what skills are necessary to achieve your business goal, and hire employees based on that. When selecting candidates for a position in your company, always ask yourself if this person can successfully fit into your team.

7. Keep track of your finances

One of the most important motives of our business is money, isn't it? However, we often spend them thoughtlessly until we are completely aground. Hence the conclusion: control the flow of funds in your company! You must know exactly the size of your expenses, sources of income and the types of investments you make. This way, you will have an idea of ​​the amount of money in your account, and an unexpected bankruptcy will not exactly catch you by surprise.

8. Adhere to the transparency policy.

If you want to get the most out of your team, you need to be more open. All employees of your organization should have access to the necessary information. Communication and mutual assistance are the basis of a productive team. And it is the transparency policy that forms this basis. Openness contributes to the involvement of your staff and increases its productivity.

Also ensure that each employee understands his or her role, as well as the overall goals of the company. You should not hide important documents from your employees - they should be accessible to various levels and divisions of your organization. In addition, encourage your employees to take initiative, allowing them to openly express their opinions.

9. Be active

No one will do your work for you. The success stories of other people, mentor advice, and other people's experiences can, to some extent, inspire you to new achievements. However, no matter how many books you read and how many opinions you have heard, all this will be useless if you do not act. In general, fewer words - more action.

The money will not come to you

10. Do your job to make the world a better place.

Your goal should not be fame and fortune. Of course, no one forbids you to dream of a cool foreign car or a mansion on a tropical island, but all this should not be your main motive for starting a business. If you want to start a business, you have to do it for the right goals. Think about how your business can benefit other people or improve the world, and take action. Only in this case, your activity will become truly meaningful.

11. Find a wise mentor

Helping a mentor will never be for you superfluous. After all, we are not born with ready-made knowledge about successful business management. Our chances of success will increase if there is a person next to us who can show us the right path. Even the most successful people sometimes have difficulty. It is in such situations that they need the advice of a wiser person. Mentors give us directions based on their life experience, which is invaluable. So choose the person you admire. Establish a relationship with him and try to constantly learn from him something new.

All comes with experience

We reviewed some of the recommendations made by experienced managers who have seen a lot in their professional lives. Unfortunately, it is impossible to predict with accuracy all situations that you may encounter when managing your company. Therefore, you will still make your mistakes, despite all precautions. But do not worry about it. As they say, a negative result is also a result.

Watch the video: Business strategy - SWOT analysis (October 2019).

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